Released: 2008-06-02 on EMI
ARTROCKER RATING:

alphabeat - this is alphabeat

Every time iTunes asks me if I "wish to import the CD: ALPHABEAT into my library" there's some kind of voodoo spiritual force holding my hand back, stopping me from clicking "yes". I'm like Indiana Jones staring into the eyes of the Crystal Skull - paralyzed by doom.

So what are the commitment issues here? These Danes are fresh of face! Clean of tooth! Sixth sense of pop! Surely I can just... y'know, hang five with Alphabeat?

They're like bunny rabbits with synthesizers - and it's too damn easy to forgive the bastards when they're boring.

Here's the conundrum: should I like something because it's great, or because it reminds me of something that's great? It's a pretty big question, especially since every time I get a rush off this record, I get an weird flashback simultaneously.

Alot of people that'll dig Alphabeat will be too young to remember the first time. But even I'm too young for the ELO, and I can still see that 'What Is Happening' clones their hits with the precision of a cunning art-thief.

Regardless, only a Nazi would damn Alphabeat. Their innocent eyes practically twinkle at you through the 3D drums, punchy production and Jason Donavan vocals. They're like bunny rabbits with synthesizers - and it's too damn easy to forgive the bastards when they're boring.

And let's not forget there are some fine moments here: '10,000 Nights' digs out summer melodies like a sniffer dog, while 'Rubber Boots' feels like a glittery comedown from an all night festival.

Ultimately though, the sense of a band having fun in the studio is more enjoyable than the actual tunes, and hell- maybe that's a recommendation after all. But if you're after a Danish band that can bust some serious pop-ass, get yourself a ticket to a Kind Of Girl gig.

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